Selling Is Selling?

Selling Is Selling?
Well, let me see, can a car sales representative sell a photocopier? Or a pharmaceutical sales representative sells heavy equipment? Is it the knowledge of the products that makes the difference? Is it the skills of the salesman? Is it the education background? Or is it the training provided by companies that make the difference? Well, no answer is wrong, yet, the best answer was not provided above. You see, people bought from people since Adam and Eve and will continue to do so despite the emerging robotic era. I don't foresee myself receiving a request for an appointment from the new UPS robotic sales representative. Not in the next 50 years of my life. So, if we agree, then let me go back to the questions, selling is not a job for a robot or a computer, in fact, selling is like playing the piano, if you don't enjoy music, it does not matter who is teaching you to play the piano, you will never be good at it.

Selling is an art, where the artist is well aware of what the audience wants to see and knowing his competition, he can always reinvent himself and capture the hearts of his fans. Picasso was a master of reinvention, and his ability to adapt paid off in dividends and continues to pay off to this day.
POSTED BY SAM AT 11:16 PM 0 COMMENTS